At the end of the year and also with the beginning of the New Year there are various latest Google SEO updates once again which needs to be followed to get the best SEO rankings, and to generate traffic, etc. Google has a new update ready for the SEO users again. From now-on-wards the people may need to keep an eye on the changes in the SERP’s from the increase of the website’s ranking point of view.
The Google Update is supposed to target Black Hat SEO in particular, backlinks etc. Not only SEO but the content quality is also targeted as well with these updates.The people who are searching for the best SEO Company in Lucknow they have visited at the correct place because here you can find the same. The SEO companies based in Lucknow are well versed with the changes that have taken place in the year 2017-2018.
There are certain needs which must be followed by the companies to be best as per the guidelines and modification by the Google. Just scroll down and check the details.
Focus on Quality Content and User Experience to stay Ahead
Google always expect a high quality user experience from the web properties. So the marketers may now need to pay a tight attention on the algorithm updates.
Following are the points to focus on:
Create high quality web content Writing Services: The brands need to deliver the unique content and also with the relevant to the user. Needs to avoid over stuff content with target keywords.
Optimizing sites for the user: Also needs to maintain a positive experience with the information the user searched for. Also needs to have a look over the factor in page speed, loading times and design and mobile search can be used for this.
Earning links rather than buying links: Now need to focus on the quality of the content, credible sources, and apply link to the content where needed.
Use of Crowd Control: Most of the consumer prefers for the local searches to find the exact data and information before going to store.So the Google has introduced the “Crowd Control” feature to find out the consumer’s behavior and psychology in Local Searches.
At last, it had also come to known that Google has also given the hints that the water testing is going on present and some big changes can be introduced later on.